This article is for WebinarJam only.

Choose Facebook Live as the streaming service for a live webinar to broadcast directly to a Facebook page or profile.

Facebook Live selection for webinar streaming


  • Webinars set to stream through Facebook Live will be automatically posted on the chosen Facebook Page. Depending on your privacy settings, this could make the event publicly accessible.
  • Elements configured at the Live step of the webinar wizard are exclusive to the WebinarJam live room. Attendees who watch the webinar from your Facebook page will not see any deployed polls, offers, etc.
  • It is not possible to broadcast to a Facebook Group.

Connect to Facebook

  1. In the Configuration step of a webinar setup, open the Streaming service module
  2. Choose Facebook Live and click Connect Facebook
  3. Login to Facebook from the pop-up window. If your browser is already logged in to an account, you will immediately see an access authorization from WebinarJam Live

Authorize a WebinarJam Live connection with Facebook

  1. In the Facebook window, click Edit access to choose the pages where you want to broadcast webinar events
    • Important: Depending on page permissions your account may not be authorized to post videos!  If possible, check your permissions before continuing.
    • Click Continue as [Name]
  2. On the next screen, choose who can see WebinarJam live posts in your Facebook timeline

Choose the privacy and visibility for your posts in Facebook

    • If you are testing, choose Only me to restrict post visibility so only you can see broadcasted events
    • Change this to a larger public user selection before going live with your first event
  1. Click Continue as [Name] to complete the Facebook setup
  2. When the connection is complete, a green "Facebook connected" status appears in the webinar setup

Facebook connection successful

    • Click Reset to remove the connected Facebook account from the webinar settings
  1. Select the Stream destination for your broadcast from the drop-down

Edit Facebook visibility or connection

To update the WebinarJam Live connection and settings in Facebook, login to your Facebook account and go to Settings > Business Integrations.

Facebook business integrations controls 

To revoke access permission between WebinarJam and Facebook, click Remove.

Important: Disconnecting the Facebook account may impact any other webinars that are configured to broadcast to the same account. Double check the configuration for all webinars configured with Facebook Live after resetting a connection to make sure there are no unintended interruptions.

To change the visibility of WebinarJam posts, click View and edit.

Change the visibility of WebinarJam posts

Test a Facebook Live webinar

  1. Launch an event from your WebinarJam account and use the go live button in the room to start broadcasting.
    • Check your privacy! Your test will appear in the destination page according to the visibility set in Facebook.
  2. Go to the page in Facebook where the event is configured to broadcast to confirm that the stream is active.
Important: Using Run a test to test an event with Facebook Live broadcasting may be visible to visitors on your Facebook page. To run a private test in any mode, change the post visibility in Facebook to a private setting before you start the test.