This article is for WebinarJam and EverWebinar.

Learn how to charge a registration fee for your webinar using PayPal in WebinarJam or EverWebinar.

What you'll do:

  1. Create your webinar and turn on paid registration
  2. Make a PayPal button
  3. Set up a redirect so attendees land on the final registration form
  4. Add your PayPal link to WebinarJam
  5. Test the full flow

Key details

  • You must use a PayPal Business Account. Personal accounts won’t work.
  • People are not fully registered until they complete the second form after payment.
  • The post-payment redirect URL from your webinar settings is essential. This ensures people land back on your site to finish registration.
  • No PayPal fees are handled inside WebinarJam—money is collected by your PayPal account.

How to charge for webinars with PayPal

Step 1: Create the webinar

  1. Log in to your WebinarJam/EverWebinar account.
  2. Start creating a new webinar and complete the Configuration and Schedule sections.
  3. Under Registration > Free registration vs paid registration, select Charge a registration fee.
    Setting up a registration fee in webinar settings
  4. Add a dummy link in the Your payment checkout field (this will be replaced later).
  5. Complete any additional settings for your webinar.

Step 2: Create a PayPal payment button

  1. Log in to your PayPal Business Account.
  2. Click your name in the top-right corner and select Account Settings.
    Account settings in Paypal
  3. In the sidebar, go to Products & Services > Website payments.
  4. Click Update next to PayPal buttons.
    Locating PayPal buttons
  5. Choose the Buy Now button

Customize the button

  1. Product Name: You can enter the webinar title.
  2. Price & Currency: Set your registration fee.
  3. Product ID (optional).
    Product name and price settings for PayPal button
  4. Appearance: Adjust the size, text, country, and language.
    Appearance of a PayPal button
Tip: Preview your button on the right side of the page before finalizing. 

Step 3: Set up the post-payment redirect

After registrants pay, redirect them to a WebinarJam post-payment redirect URL to complete the registration. 

Find your post-payment redirect URL

  1. In a new browser tab, go to WebinarJam/EverWebinar.
  2. Edit your webinar.
  3. Go to the Registration tab.
  4. Click the pencil icon next to Free registration vs Paid registration.
  5. Copy the post-payment redirect URL (it should end in /verified).
    Post-payment redirect URL in webinar settings

Add the redirect URL to PayPal

  1. Go back to your PayPal account
  2. In the Optional Settings of your PayPal button setup:
    1. Customize your checkout pages: Disable the “Don’t request a customer shipping address” checkbox unless registration for the webinar includes a hard copy of the course materials that you need to ship.
    2. Return URL: Paste the post-payment redirect URL.
    3. Canceled Checkout URL: Enter any page you want registrants to see if they cancel payment.
      (Tip: Use your webinar registration link so they can try again.)
      Setting up redirect in PayPal
  3. Click Save and Create Button.
Warning: People are not registered until they complete the form on the post-payment page—even if they have paid already! The Return URL takes them to the page to complete registration.

Step 4: Add the PayPal payment link to your webinar

  1. Copy the Email Link generated after creating your PayPal button.
    Link for the PayPal button
  2. In WebinarJam/EverWebinar, go to Registration > Free registration vs paid registration.
  3. Replace the dummy link in Your payment checkout with the PayPal Email Link.
  4. Click Save.

Step 5: Test the registration experience

When visitors register:

  1. They click the registration button.
    Registration form for a paid webinar
  2. They are redirected to PayPal for payment.
  3. After payment, they land on the post-payment page.
    Post-payment page
  4. A registration form appears automatically, asking for the visitor’s personal information.
    1. If they close it, they can reopen it by clicking Register.
      Registration form after paying registration fees
  5. They fill out the form and click Register Now.
  6. They are redirected to the Thank You page, confirming their registration.