Applies to: WebinarJam and EverWebinar
Learn how to authenticate your email domain so your webinar emails reach your attendees’ inboxes.
WebinarJam and EverWebinar send important messages like confirmations, reminders, and replay links. Email authentication helps verify that your messages are legitimate and improves deliverability.
Without it, your emails are more likely to:
Land in spam folders
Be blocked by email providers
Miss your attendees entirely
Setting up authentication helps ensure your registrants receive:
Confirmation emails
Reminder notifications
Replay links
How email authentication works
To authenticate your domain, you’ll add three types of DNS records:
DKIM: verifies that emails are sent from your domain
SPF: allows WebinarJam (or your SMTP provider) to send emails on your behalf
DMARC: adds rules and reporting for email authentication
Don’t worry if these terms are new. The steps below will guide you through the process.
Before you begin
You’ll need access to your domain’s DNS settings (through your domain provider)
Authentication must be completed for each domain you use to send emails
If you use a third-party CRM or autoresponder, follow their authentication process instead
Email authentication checklist
Follow the steps below to authenticate your sender domain.
Step 1: Add a custom sender email
A custom domain email address adds legitimacy to your business communications and can improve your deliverability.
Learn where to customize your sender email address.
Step 2: Add your domain to WebinarJam
Connect your domain to your account to generate DKIM records.
Learn about generating DKIM records for webinar notifications
Step 3: Add DKIM records to your DNS
Copy the DKIM records generated by your WebinarJam account and add them to your custom email DNS settings to complete the authentication loop between WebinarJam and your domain.
Learn how to publish DKIM records.
Step 4: Update your SPF record (if using SMTP)
If you use an external SMTP service, add or update your SPF record to authorize WebinarJam.
Learn more about creating or updating an SPF record if you use an integrated SMTP service.
Important:
If you use the default WebinarJam Mail service, skip this step. It is handled automatically as part of the DKIM records you set up in the previous step.
Step 5: Add a DMARC record
Create a DMARC policy in your DNS to:
Monitor authentication results
Improve email security
Receive reports about your domain
Learn how to define and publish a DMARC policy.
Step 6: Test your setup
Use available tools (from your provider or online) to:
Verify your DNS records
Confirm authentication is working correctly
Important:
Per-domain setup: Authentication must be completed for each sending domain
New domains: Repeat this process if you use a different sender email in the future
CRM users: If sending emails through an integrated CRM, follow their authentication steps instead